Amazon has announced changes to smartphones sold under its “Prime Exclusives” program that will give buyers an ad-free experience for the first time. Buyers of smartphones under this program have been able to acquire low-end and mid-tier brands from Lenovo’s Motorola, LG and others at a reduced price. These phones however come with ads and other special offers appearing on the lock screens.
The good news is that starting Feb. 7, customers buying smartphones under the program will still get the reduced prices but Amazon is pulling the plug on the ads. For those customers who have already bought phones under the program, the company will make available a software update that will remove the ads and offers and allow them to select their desired wallpaper or photos to grace their screens. Apps on the home screen will include Prime Video and Prime Music which are pre-installed by Amazon.